Zero to One

Zero to One is a book that will change the way of how you think about creating startup companies. Instead of Uber for bicycles or the A of B industry, it challenges you to think in a Zero to One mentality. This mentality has been only found by some of the world's greatest entrepreneurs. The ones that dare to push the limits of faith and belief because nothing like it has been created before. It's challenging because there is no market, so they are the only players in that market. They don't move the needle from version 1 to version 2, they create the very 1st version that has ever been created, tapping into potential new ways of running the world, running businesses, and solving issues.